[Dazzler]

I don't like it .. What do you think?..

I reckon it is messy (just doesn't flow) Can't see any humour either...

[Shambles]

Hmmm...

Couldn't hear it (had to mute it as I'm in a telecon ) but the advert certainly belies the fluidic marketing strategy

I'll check it out again later, but it made my eyes go all watery trying to keep up

[Doggie 1]

I'll check it out again later, but it made my eyes go all watery trying to keep up

So it made you cry? 

[Alasama]

Can't understand it. 

[rustynutz]

Nothing startling but it's ok...

Maybe it's cos' I like the song..... 

[Dazzler]

If you look at the comments on You Tube, some guy called Troy .. Thinks I'm crazy for not liking it 

There is a song? 

[neptune]

doesn't enthraw me at all...rather watch a shrimp cooking on a barbie.....

[rustynutz]

So you're not a "Queen" fan then, Daz? 

[Seoul-mate]

Probably a clever use of the Queen song, but a bit too obscure I think....

[Dazzler]

So you're not a "Queen" fan then, Daz? 

I like Queen.. just shows how much the add put me off with all the jumping about (I better watch it again)

[rustynutz]

Knowing the words to the song helps...... 

[Dazzler]

Probably a clever use of the Queen song, but a bit too obscure I think....

I do know the words to the song (but it was probably one of my least favorite of their songs) ..

It might do OK as a love/hate sort of advert (I reckon they must have used the same people that do the Commonwealth Bank Adverts .. Don't like them either) 

[TazManiac]

Seems very disjointed. Clever use of the lyrics but I don't see the connection to the car...

[Dazzler]

Seems very disjointed. Clever use of the lyrics but I don't see the connection to the car...

 

[rustynutz]

Perhaps "break free" is in regard to breaking free of the cheap and cheerful reputation that Hyundai have had in the past? 

[Phil №❶]

Ridiculous ad. Don't like any aspect of it & it's essentially negative. Not the image they should be projecting IMO. 

[Dazzler]

Perhaps "break free" is in regard to breaking free of the cheap and cheerful reputation that Hyundai have had in the past? 

I thought they had already done that with our model i30 

[Shambles]

I've tagged this thread on their Faceplant page




EDIT: Just spotted that Dazz has left a comment

[TazManiac]

Ridiculous ad. Don't like any aspect of it & it's essentially negative. Not the image they should be projecting IMO. 

Couldn't agree more. Built a name for the i30 and now it seems to be a little too negative to me too.

[rustynutz]

Perhaps "break free" is in regard to breaking free of the cheap and cheerful reputation that Hyundai have had in the past? 

I thought they had already done that with our model i30 

Our i30's have done wonders for the name but there are still plenty of people out there who still think otherwise...

[eye30]

It is playing on the word - BREAK

A cheapo advert as things go but imo it doesn't grab me and make me say -- I want one