Car sales 2013: Toyota Corolla steals title of Australia’s most popular carBy Daniel DeGasperi and Tim Beissmann
January 06th, 2014The Toyota Corolla has officially become Australia’s most popular vehicle in 2013, a significant milestone for the Japanese brand that despite dominating the manufacturer’s charts since 2003 has never scored the title of this country’s top-selling nameplate.
In a record year for new car sales that totalled 1.136 million overall, up 2.2 per cent on 2012, Toyota sold 43,498 Corollas in 2013, up 12.1 per cent, dethroning small car rival and 2011 and 2012 sales leader, the Mazda 3, which totalled 42,082 units, down 4.6 per cent.
Toyota sold 214,630 new vehicles across the country in 2013, which, despite being down 1.6 per cent on 2012, was still almost twice as many as second-placed Holden (112,059 and down 2.3 per cent). The result makes the Japanese manufacturer Australia’s most popular brand for the 11th consecutive year.
While 2013 will be remembered as a dark year for the Australian automotive industry – with announcements from Ford in May and Holden in December that each would cease local production in 2016 and 2017 respectively – it will go down in history as the most successful for the industry as a whole, with sales reaching a new record high.
A total of 1,136,227 new passenger cars, SUVs and commercial vehicles were sold in Australia in 2013, eclipsing the old record set the previous year by 24,195 vehicles or 2.2 per cent.
The Toyota HiLux secured third place overall, behind Corolla and Mazda 3, with 39,931 units sold. Its combined 4×2 and 4×4 sales comfortably eclipsed that of its four closest rivals, all which made the top 20 sales overall – Triton (24,512 – 7th), Navara (24,108 – 9th), Ranger (21,752 – 10th) and Colorado (17,203 – 15th).
Fourth place overall switched back to the small car segment, with the Hyundai i30 (30,582 – up 7.9 per cent) just edging out two perennial locally-made models, the fifth-placed Holden Commodore (27,766 – down 9.1 per cent) and sixth-placed Toyota Camry (24,860 – down 8.7 per cent).
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Car sales 2013: Toyota Corolla steals title of Australia's most popular car |